Core technical deliverables
What you actually get.
No jargon, no slide decks. Here is precisely what is built into every single BasicBS. website, whichever package you pick.
Built for AI answer engines and search crawlers, not just for humans.
How do I get my business on ChatGPT search?
You make your site machine-readable. Every build includes local business schema setup — LocalBusiness, Service and FAQ JSON-LD carrying your trade, your area, your hours and your prices — plus a plain-text summary file for AI crawlers. That is AI search optimisation for a local business in practice, and it is the same GEO search optimisation service agencies bill separately for.
Add a fast mobile website for your local business on top — lightweight pages, no bloat — and you have the two things Google AI Overview optimisation actually rewards for a small business: speed and structure.
01
We train AI on your website
Over 41% of all web searches are now produced, guided, and answered by AI. If ChatGPT, Perplexity, and Google AI Overviews can't read, understand, and extract your business data, you are practically invisible. We configure structured JSON-LD schemas and crawlable data hierarchies directly into your build, so AI answer engines quote and recommend you instead of your competitors.
02
SEMrush SEO optimisation
Most developers install a free plugin, type your company name into two boxes, and charge you £500 for 'SEO onboarding'. We run your niche through SEMrush, map real commercial search queries, structure your H1–H3 hierarchy, and tune your technical metadata to get you found on Google where it actually matters.
03
Managed UK hosting & SSL
Enterprise-grade UK cloud infrastructure with 99.9% uptime, automated daily backups, instant SSL encryption, and high-speed loading times that keep both human visitors and search engine crawlers happy.
04
No fixed term contract — pay as you go, cancel anytime
We loathe hostage agencies. After your initial 12-month term, you can stay on our hassle-free hosting at 35% off on a monthly rolling agreement — cancel anytime — or we export your entire clean codebase to any host of your choice with 100% free migration assistance. There's no fixed-term lock-in, no fine, no debt collector and no passive-aggressive email. If you ever want to leave, you just leave.
05
Marketing add-on: a Chartered Marketer on hand
Need more than a website? A Chartered Marketer (MCIM, The Chartered Institute of Marketing) is available for hire to help develop your brand, design a logo, give straight advice, or review your current marketing strategy. £99 for a website review, £199 for a full website and brand marketing review.
06
Domains, sorted
We'll buy and configure a brand new domain for a one-off £29.99, or transfer one you already own for £9.99. We pick a name that suits the budget — normally .co.uk, .uk, .com or .store; premium or unusual extensions cost more and we'll quote you before buying anything. Registration, DNS, SSL and email-ready records handled properly, with no downtime.